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WELCOME TO THE INNER CIRCLE2 of George Fraser, Founder & CEO of FraserNet and Kym Yancey, Founder, President & CMO of eWomenNetwork. This is an exclusive program created by George and Kym to help dynamic, motivated entrepreneurs and corporate professionals create StarPower. StarPower is a by invitation only, private, personal branding and strategic digital implementation marketing program for serious achievers that are ready to go "BIG"!

Celebrity Branding

Full-day (in-person) celebrity marketing/branding strategy session with George Fraser & Kym Yancey and key members of their strategic team at our office in Dallas, Texas. We probe deeply into celebritizing your brand and creating product revenue streams for you. The key to this session is our focus on your sweet spot. We align your expertise/gifts with your product deliverables to accelerate your visibility, creditability, personal fulfillment and success. This all-day session is all about you and the grand vision you have for your business and life. You will end the day knowing you now have a clear blueprint, clarity, action steps, producers, and an inspired team dedicated to your breakthrough celebrity brand.

Framing

Celebritize

Action Plan/Calendar: As a result of your all day strategy session we will create the blueprint that we will all operate from, custom designed for you, with timelines for all initiatives.

Produce Dynamic Video Content: Create your own social media TV channel with a series of 12 custom-produced content shorts 1 - 2 minutes in length. (12 units). This engaging content will be shared and posted via social media channels at-large e.g. YouTube, Facebook, Twitter and Vimeo, plus: FraserNet Social Media channels, George's personal FB page and Kym's personal page. These powerful marketing pieces are designed to attract clients, media and more to you. These videos will present and showcase you as the premier expert in your field. These videos will also be used to establish your YouTube TV channel. Our team will build this for you and it will be optimized using SEO best practices.

Speaker Introduction Video: Produce a custom speaker introduction video to be used as your introduction for webinars, appearances and speaking events. This assures that your introduction positions your brand properly by building instant credibility and celebrity as the expert in your marketplace. (Video length: 60-120 seconds).

News Story Piece: A custom-produced news-style interview piece. Content includes an interview with you, b-roll footage related to highlighted topics around you, i.e., your products, consultations, and services. The approach for this piece would not be sales-focused, but rather a media-style interview. The objective is to make it look and feel like real news. This is actually a promotion piece but crafted in a news style. This will be used as part of your biography and overall media promotion. It will be distributed via social media channels and posted to your website.

Professional hair styling and makeup included with all 12 of your video recording sessions as well as wardrobe. Our fashion experts will have your brand new clothing selected and ready for each of your tip videos. We leave nothing to chance. Our objective is to always showcase the BEST "Primetime" version of YOU.

Top Professional Photo session with one of our leading photographers. Includes multiple wardrobe changes, with your clothing provided, hair and make-up. Our team will direct your photo session. This is much more than fancy head shots. We need a variety of fun engaging looks, styles to go with your branding and social media positioning.

Complete analysis and direction on your website. We will work with your website designer to maximize the conversion of your website visitors for monetization. This includes SEO evaluation, copy, style, overall messaging and social media alignment. Your website must be in alignment and harmony with your powerful new brand. (If we determine that you need a complete redesign of your website that fee will be quoted separately**)

Complimentary Pro membership to eWomenSpeakersNetwork and you will receive an emblem on your profile that identifies you as a Featured Speaker.

Your photo will be posted to the home page of the eWomenSpeakersNetwork for 60 days.

Telephone strategy sessions with your production team, as needed, to map out your video segments.

Monthly check-in session with George or Kym along with your personally appointed Project Manager. These monthly sessions keep our plan on task and on schedule. We are on your team. We are your strategic partners for the year. When/if shifts need to be made, we are on it. We are invested in the success of your celebrity branding plan. Your success goes hand-in-hand with our success. We are a team.

Complete Analysis of your Social Media (SM) Marketing: Our team is focused on reaching your right audience with the right content. We will advise your current SM team and monitor their activity to assure they are implementing the proper protocols we have outlined and are following your strategy plan. In the event that your SM team is unable to follow our guidelines, we are happy to take over your SM activity and provide you with a separate monthly budget to manage and maintain all of your SM. (The management and implementation of your SM is specifically not included in this plan.**)

Search Marketing: Your future clients will thank us for helping them find you! After your website has been updated with our recommended changes, we will work with your website designer to optimize your website.

FraserNet Branding: Introduced on the Main Stage at the Conference and deliver a 3 minute commercial about your business, Custom Inner Circle² Conference name badge, your name rotated on the Jumbo Conference Screens as a member of the Inner Circle², showcase your business with 4 articles, authored by you on the FraserNet BLOG, VIP Inner Circle Luncheon Seating during the FraserNet Conference and Inner Circle² Designation on your FraserNet membership profile.

FraserNet email marketing: We will create and promote, via one (1) customized email campaign to the FraserNet database, your product or service offering.

Investment:
Framing & Celebritize: $66,300
(This is a 12 Month Program)

Click Here to Apply

(Payment Plan: $20K initial fee and $4,730 monthly per the next 10 consecutive months for a total of $67,300)

Recordings in FraserNet StarPower Media Studio in Dallas, TX.

**Will be quoted and billed separately if needed.

Digital Advertising service does not include the advertising budget to put towards your campaigns.

FraserNet • 5001 Mayfield Road • Ste. 314 • Lyndhurst, OH 44124 • 216-691-6686